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The Just Brand

The Just Brand wholesale

Star

·

Mystic, CT

Delivers by Jul 20-30

About The Just Brand

Founded in 2021, The Just Brand is a design-forward brand and product studio creating premium apparel, headwear, and lifestyle goods rooted in coastal and classic American style. We blend influences from prep, sportswear, and streetwear, focusing on timeless silhouettes, quality materials, and thoughtful details. We operate two retail stores — Just Mystic in Mystic, CT and Just Portsmouth in Portsmouth, NH — and partner with retailers, institutions, and brands nationwide to design and produce custom wholesale collections. We build modern classics for real life. Your Town’s University Store™

TRUSTED BY HUNDREDS OF THOUSANDS OF RETAILERS

Ratings and reviews

4.2

Brand rating (5 reviews)

5

4

4

0

3

0

2

0

1

1

4.4

Product quality

4.2

Fulfillment

4.2

Communication

Love the style, fit, and quality of the Coastie Sweatshirt.

Love the style, fit, and quality of the Coastie Sweatshirt.

May 18, 2026 • Alisha • Niantic, CT, United States

Purchased product:

Purchased product: Coastie Crop Crewneck - Washed Navy

Thank you, Alisha! We are so happy to be working with you. We appreciate the partnership and feedback. The Just Brand • May 18, 2026

Thank you, Alisha! We are so happy to be working with you. We appreciate the partnership and feedback. The Just Brand • May 18, 2026

Excellent product and communication!

Excellent product and communication!

Apr 30, 2026 • Jana • Muskegon, MI, United States

Purchased products:

Purchased product: Coastie Crewneck - Silver Grey
Purchased product: Just Brand Ankle Socks

Thank you, Jana — we really appreciate the partnership and the kind words. Looking forward to continuing to work together. The Just Brand • Apr 30, 2026

Thank you, Jana — we really appreciate the partnership and the kind words. Looking forward to continuing to work together. The Just Brand • Apr 30, 2026

Overall fantastic product and experience working with Just Brand. We will be reordering soon!

Overall fantastic product and experience working with Just Brand. We will be reordering soon!

Apr 22, 2026 • Kelly • Surf City, NJ, United States

Purchased product:

Purchased product: Coastie Women's Knit Sweater - Navy

Thank you, Kelly — really appreciate the kind words. Looking forward to continuing to work together. The Just Brand • Apr 22, 2026

Thank you, Kelly — really appreciate the kind words. Looking forward to continuing to work together. The Just Brand • Apr 22, 2026

The Just Brand was great to work with! They were attentive, helpful, and kind. We ordered their Coastie Crop Crewneck in Saltwater Blue and Coastie T-Shirt in Silver Grey and love them!😊

The Just Brand was great to work with! They were attentive, helpful, and kind. We ordered their Coastie Crop Crewneck in Saltwater Blue and Coastie T-Shirt in Silver Grey and love them!😊

Mar 27, 2026 • Marina • New Haven, CT, United States

Purchased products:

Purchased product: Coastie Crop Crewneck in Saltwater Blue
Purchased product: Coastie T-Shirt in Silver Grey

Thanks so much, Marina — we really appreciate the partnership and are glad everything’s been going smoothly. The Just Brand • Apr 20, 2026

Thanks so much, Marina — we really appreciate the partnership and are glad everything’s been going smoothly. The Just Brand • Apr 20, 2026

Very dismissive feedback from the company when we reached out to them regarding quality issues

Very dismissive feedback from the company when we reached out to them regarding quality issues

Mar 6, 2026 • Caralin • Dedham, MA, United States

Purchased product:

Purchased product: Coastie Crop Crewneck - Washed Navy

We’re sorry this retailer felt their experience did not meet expectations. We take partner feedback seriously and aim to respond quickly and thoughtfully whenever concerns arise. When this issue was first raised, we explained our production process and suggested that the retailer place the items on the floor and test them with customers. We also noted that if the concern proved to affect sell-through, we would be open to revisiting a return or refund at that time. Our goal was to work collaboratively toward a fair resolution while minimizing disruption for the retailer. We appreciate the feedback and will continue refining our production and communication processes as we grow. Our priority remains supporting our retail partners and standing behind the quality of our products. The Just Brand • Mar 6, 2026

We’re sorry this retailer felt their experience did not meet expectations. We take partner feedback seriously and aim to respond quickly and thoughtfully whenever concerns arise. When this issue was first raised, we explained our production process and suggested that the retailer place the items on the floor and test them with customers. We also noted that if the concern proved to affect sell-through, we would be open to revisiting a return or refund at that time. Our goal was to work collaboratively toward a fair resolution while minimizing disruption for the retailer. We appreciate the feedback and will continue refining our production and communication processes as we grow. Our priority remains supporting our retail partners and standing behind the quality of our products. The Just Brand • Mar 6, 2026

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