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SGW LAB wholesale products

SGW LAB wholesale products

SGW LAB wholesale products

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About SGW LAB

Statement by YUTA SEGAWA - 2021 SGW Lab was founded in London in 2018 to expand the scale of my personal work production and to expand the possibilities of production. Currently, there are 6 full-time staff members, including myself. In order to work with others, even in a small group, it is necessary to explain various things that are sensuously grasped when produced by an individual artist. The most important of these is the significance of making things in the 21st century with less productive and inaccurate handwork than machines. It's difficult to explain this, even if I can feel it as an individual. William Morris and the Arts and Crafts movement were a big hint for me to think about it. SGW Lab has a slogan: "The Art of people". It is the title of a lecture that William Morris delivered in 1879 at the Birmingham Society of Arts and School of Design. Morris explained the importance of craftsmanship in the social situation in which the Industrial Revolution was unfolding, with the phrase: "Art which is to be made by the people and for the people, as a happiness to the maker and the user." He led the Arts and Crafts movement, seeing art as an expression of pleasure in human labour. The mission of SGW LAB is to think about the significance of craftsmanship in the context of Morris, to believe in the worth of human labour and to explore and practice the beautiful possibilities created by handicrafts.

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Explore the full wholesale catalog

Explore the full wholesale catalog

Explore the full wholesale catalog

Sign up to unlock wholesale pricing on SGW LAB and thousands of brands on Faire, the marketplace for retailers.

Sign up to unlock wholesale pricing on SGW LAB and thousands of brands on Faire, the marketplace for retailers.

Sign up to unlock wholesale pricing on SGW LAB and thousands of brands on Faire, the marketplace for retailers.

Sign up to unlock wholesale pricing on SGW LAB and thousands of brands on Faire, the marketplace for retailers.
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