About Salt + Fare

Salt & Fare creates clean, text-forward designs inspired by life in New England — from ever-changing weather and quiet coastal days to relaxed, everyday moments. Our collections focus on simple typography, calm humor, and timeless styles that feel familiar, giftable, and easy to merchandise. We design apparel and home décor to work well together, helping retailers create cohesive displays that encourage add-on sales and repeat purchases. Many of our best-selling designs are intentionally understated, allowing them to resonate with a wide range of customers while still feeling distinct. We also love collaborating with our retail partners. Many items are available with custom colorways, placements, or location text, and we’re always happy to explore adaptations when possible. If you have a question, a timeline to consider, or an idea you’d like to explore, please reach out — we’re always happy to help.Read their story