About Sol & Frond

Sol & Frond is inspired by the effortless beauty of SoCal—the golden sun, swaying palm fronds, and laid-back luxury. Ali Futrell is the artist behind the brand creating handmade goods that bring art and coastal warmth into everyday life, from hand-drawn greeting cards to hand-printed beach totes. Each piece is crafted with intention, inviting you to slow down, savor the moment, and embrace the art of mindful living.Read their story