About Origin Pink

Origin Pink, led by Punita Kapoor, is an Austin-based ethical lifestyle brand committed to crafting sustainable, handmade masterpieces with conscious decisions. Every piece is hand-block printed, which makes it unique, modish work of art, showcasing the brand's dedication to skilled artisans. The printing process is carried out with utmost fidelity and takes hours of devotion and precision as the block must be stamped repeatedly on the fabric, color by color. The process transforms fabrics with fidelity, creating distinct charm for each print and style. Beyond its small business stature, Our brand symbolizes a movement towards sustainability and ethical practices. Artisans infuse passion into every piece, crafting emotion-infused fabric that stands as a mark of exclusive, standout fashion. Explore our brand-curated collections, embracing uniqueness and contributing to a transformative journey. Be a conscious consumer, patronize traditional craftsmanship, and advocate for a more sustainable and ethical fashion future. Origin Pink is more than a brand; it's a philosophy, celebrating artistry, commitment to sustainability, and the timeless allure of hand-block printing. Join Origin Pink in reshaping the narrative of fashion with values of craftsmanship, consciousness, and profound appreciation for the beauty in every handmade creation.Read their story