About Au Poil

AU POIL® is a range of cosmetic products built around the hair. The products are simple and easy to use. First of all, I created them for myself, with a primary concern for practicality. The range is made in France, my teams and I have done everything possible to ensure that it is synonymous with well-being and respect, both for the body and the environment. And this without neglecting the accessibility of our products.” Sebastien Chabal STORY Based on the observation that men have a pragmatic perception of the use of cosmetics; effectiveness is their priority. However, men are increasingly interested in their image: in fact, according to the question of anthropologist Mélanie Gourarier, “Historically, men have always been interested in their beauty. We are presented with men's products as a novelty, this is to deny the historical and cultural perspective of the attention we pay to the body”, so men's current interest in beauty is a fair return to things. Our cosmetic care range is aimed at all men, without age restrictions, who are concerned about their health and the environment, who are not used to taking time for themselves but who nevertheless want to have access to well-being, thanks to products offered for sale in supermarkets, healthy formulas, and practical packaging, simple to easy to use and transport. All offered at a good quality-price ratio.Read their story