About Fro Butter

Best-selling textured hair butter for salons and natural hair boutiques. Strong repeat purchase product with high customer retention. What Is Fro Butter? Fro Butter is a lightweight, shea butter–based moisture sealant designed specifically for textured and chemically treated hair. We formulate for dry, brittle, and high-porosity strands that need lasting moisture without heaviness or buildup. Our shea butter is ethically sourced from women’s cooperatives in Ghana, supporting sustainable income and traditional harvesting practices. Our formulas are free from: Sulfates Silicones Parabens Phthalates Petrolatum Mineral Oil Drying Alcohols Artificial Color We focus on performance-first natural haircare that supports long-term hair health. **Authorized Retailer Policy** Fro Butter products may only be sold through approved retail channels. Authorized retailers may sell Fro Butter in:
• Physical retail stores
• Their own branded online website Reselling Fro Butter on third-party marketplaces including Amazon, Walmart Marketplace, and eBay is strictly prohibited. Fro Butter maintains exclusive control of all Amazon marketplace listings through our Brand Registry account. Violation of this policy may result in termination of wholesale purchasing privileges. ***Minimum Advertised Price (MAP)*** Retailers must not advertise Fro Butter products below the MAP price of $29.99. Read their story