About Krete

Krete provides simple, quick, and effective solutions for men's unique skin care needs. Krete was born after our founder Jake took a ski to the face - probably not how you thought this story would begin, right? In educating himself on the best stuff for eliminating dry skin, redness, signs of aging, and scarring, Jake soon discovered that everything out there was so specialized, it took a cabinet full of products and a 30-minute regimen to see results. Plus, the entire experience - from education to application - was geared toward female customers. It was almost as if skin care companies didn’t realize guys have skin, too... Launching with a Hydrating Facial Serum, Jake founded Krete to provide simple, quick, and effective solutions for men's unique skin care needs.Read their story