About Clever Fox Planners

We are Clever Fox, the team redefining the paper planner industry through innovation, design excellence, and purpose-driven productivity. In 2017, we saw a gap in the market—no single planner offered a complete system for effective, mindful planning focused on personal goals. So we built one. The first Clever Fox Planner launched in early 2018 and quickly gained momentum worldwide. Today, Clever Fox is a global lifestyle brand helping people stay focused, organized, and inspired every day. Clever Fox planners combine proven goal-setting frameworks, progress reviews, and self-reflection prompts that keep users accountable and aligned with their long-term vision. Each planner is more than a scheduling tool — it’s a personal paper life coach, helping users set meaningful goals, plan strategically, and stay consistent on the journey. In just eight years, we’ve expanded our portfolio to over 100 products, including productivity planners, guided journals, planning stickers, and more — all tailored to diverse lifestyles and personal growth goals.Read their story