About MUD Jeans

Creating a waste-free world, that’s what we stand for. We’re the world’s first circular denim brand. By applying the principles of the circular economy we’re reducing our environmental footprint. With closed-loop post- consumer recycled denim, we breathe new life into our jeans, giving them a fresh start and extending their journey. Our mission is for the fashion industry to be driven by circular production and conscious consumption. We pioneer with jeans, by taking positive action, being transparent and supporting sufficiency. We see a future in which our fashion industry finds a way of producing and consuming that does not stand in the way of our enjoyment of this planet, nor that of future generations.Read their story