
About New People Company
From Bedhead to Best-in-Show Every parent knows the "Morning Mane." Our daughter Mathilda’s hair had a mind of its own—wild, tangled, and completely resistant to every baby brush on the shelf. So, we stopped searching and started building. The Mattie: The Tiny Tamer • The "Mattie" isn’t just a brush; it’s a hair-soothing miracle. • The Magic: It turns wild bedhead into smooth, shiny perfection in seconds. • Hospital Grade: Trusted by professionals in neonatal units and sensory-safe for the Wilbarger Protocol—this is clinical quality for your nursery. (Mattie is not PW program affiliated) • Parent-Proof: Non-toxic, zero sharp edges, and top-rack dishwasher safe. Because you have enough to wash. The Squigee: The Bubbly Bestie • A gentle way to exfoliate and massage (hint: adults love it too!). • Pure & Protected: 100% Human-Grade Silicone. Naturally mold, odor, and mildew resistant—the ultimate upgrade from gross wash cloths and bath toys. • Clean Fun: No BPA, Phthalates, or PVC. Just bubbly play that meets the highest safety standards. Puppy: The Art of Teething • Teething is ruff—so we made it iconic. Inspired by modern balloon art, Puppy is the chicest teether in the toy box. • Soothe in Style: Perfectly textured feet and tail to reach those stubborn new teeth. • Design-Forward: A masterpiece for art-loving parents and tiny gums alike. Mattie is not PW program-affiliated.


































