About Bad Habits London

Hi! I'm Porscha, the founder of Bad Habits London based in London by way of NYC > Memphis. We are a sustainable gender-neutral brand with all hand-dyed natural clothes. On a mission to change the world for the better, our sustainable clothing line encourages consumers to buy clothes that matter, which can be cherished over time. The goal is to provide the most ethical way of living, designing meaningful pieces that impact the world. We believe breaking those bad habits of buying something quick and easy out of convenience is no longer necessary. This 16 piece collection is inspired by Earth, one of the four elements of matter. A mix of natural earth tones that represents nature and growth. Using only sustainably-sourced fabrics for every piece, the silhouettes have been designed to be timeless with a natural approach. With a limited run available, each item is hand dyed from plants and natural ingredients like Fustic trees, Chlorophyllin, Cutch, and more. Each piece is one of a kind as to its handcrafted and dyed, giving you an effortless look. Cool by default; no embellishment is needed. Let the gender-neutral pieces speak for themselves; let them flow. 'Breaking Bad Habits' is our mantra, and since launching the brand, it has been at the forefront of everything we do. Our mission is to provide organic materials and genderless natural dyed clothing to innovate and change the way people shop.Read their story