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Let's start from the beginning... Shark OFF was born in bed. Nope, it’s not a bad joke. The founders of Shark OFF, Shea & Geoff Geist, were in bed watching TV one night. Along came a PBS NOVA program (yup, that’s a plug for public TV) called Hunting The Elements - kryptonite for Sharks. David Pogue of NOVA was interviewing one of the scientists that discovered the technology used in Shark OFF. As David and Dr. Patrick Rice discussed the shark repellent properties of rare earth elements, we were totally blown away. We were amazed that we had never seen a product using this technology. Why was this not in beach shops EVERYWHERE? After pursuing it further, we found that this research was dedicated to the reduction of shark bycatch in commercial fishing and not as a deterrent against human interaction. Inspired by Shea’s debilitating fear of the ocean and the vision of this unmet need, we dived in to bring this amazing technology to beachgoers around the world. So, here we are. We love to help people overcome their misguided fears and allow them to better enjoy the splendors of the oceans – all while providing education about sharks, the extremely limited risk of shark attack, and their important role in the ecosystem.
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Cindy Davenport, Cinport Floral Studio & Gift Designs by Cinport
Cindy Davenport, Cinport Floral Studio & Gift Designs by Cinport
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Unlock wholesale pricing
Let's start from the beginning... Shark OFF was born in bed. Nope, it’s not a bad joke. The founders of Shark OFF, Shea & Geoff Geist, were in bed watching TV one night. Along came a PBS NOVA program (yup, that’s a plug for public TV) called Hunting The Elements - kryptonite for Sharks. David Pogue of NOVA was interviewing one of the scientists that discovered the technology used in Shark OFF. As David and Dr. Patrick Rice discussed the shark repellent properties of rare earth elements, we were totally blown away. We were amazed that we had never seen a product using this technology. Why was this not in beach shops EVERYWHERE? After pursuing it further, we found that this research was dedicated to the reduction of shark bycatch in commercial fishing and not as a deterrent against human interaction. Inspired by Shea’s debilitating fear of the ocean and the vision of this unmet need, we dived in to bring this amazing technology to beachgoers around the world. So, here we are. We love to help people overcome their misguided fears and allow them to better enjoy the splendors of the oceans – all while providing education about sharks, the extremely limited risk of shark attack, and their important role in the ecosystem.
