About Jurianne Matter

In 2008, I started my label carrying my own name and I went all out, because I believed in it. Some way or another, the designs struck a chord: paper, craft, rituals, traditions, pretty prints and all produced in an eco-friendly way… it became a success. All my items carry my signature: poetic, crafty, simple and with a major role for nature. I love living with the seasons. I think it makes us happy if we celebrate the annual cycle of nature and that's why I create designs for every season. Paper FIELD flowers for summer, a Christmas village of tiny paper houses for winter. Caring for the earth is definitely a thing in my company; ‘eco-friendly’ is not just an empty marketing term for me. ‘Beautiful’ is only beautiful to me when it’s been produced in a clean and fair way. In addition to constantly developing the collection for my own company, I also work with great passion for other companies. I often advise and design for completely different audiences, in other styles, but funnily enough everything always features my own signature.Read their story