Joanne McGonagle, owner of Triple T Studios, relies on her zoology degree when creating new cat inspired designs. McGonagle’s inspiration to create Triple T Studios came during her field studies in Namibia. Realizing she could use her product knowledge from a previous career to support conservation projects, McGonagle followed her passion, trusted her instincts, and Fashion With a Passion® was born! Triple T Studios’ name is a nod to The Tiniest Tiger, McGonagle’s children’s book written after an unplanned adoption of her cat Gracey from a local dog shelter. As a first-time cat parent, McGonagle recalls looking at the kitten curled up on her sweatshirt and saying out loud, “You are the tiniest tiger, how do I take care of you?” Smitten by the kitten, McGonagle started her award-winning blog by the same name and grew a fierce following of lovers of all cats big and small. Her love for Gracey led to her zoology studies in Miami University’s Global Field Program where she focused on big cats and human wildlife conflict. Triple T Studios is certified by the Women’s Business National Council as a woman-owned business. McGonagle is the owner of several trademarks and a design patent of the cat paw protective feet on the bottom of their handbags and totes. Triple T Studios supports the Cheetah Conservation Fund, Lion Guardians in Kenya, makes regular donations to Panthera’s Tigers Forever program, and other big and small cat projects.