About Madame Alexander

In 1923, Madame Beatrice Alexander Behrman founded the Alexander Doll Company. Madame was inspired by her love for dolls and driven by a dream of creating dolls that teach, comfort, inspire and last. She believed dolls should be played with and loved, and without sacrificing details or quality. Today, the Madame Alexander Doll Company holds true to Madame Alexander’s vision — to create quality dolls that form meaningful, enduring and inspiring relationships. Kindness and compassion are the most powerful gifts a parent can give a child, and Madame Alexander dolls have helped parents make kind kids for generations! With love passed from grandparent to parent to child, Madame Alexander dolls have taught kindness and prompted healthy imaginative play for nearly a century.Read their story