Faire Direct helps brands easily drive wholesale sales with any retailer, anywhere—at no commission. Whether you’re new to wholesale or looking to enhance your existing channels, Faire Direct provides powerful, easy-to-use tools to capture orders from buying retailers. And retailers benefit from net-60 terms, free returns on first orders, and exclusive offers—making it a win-win for everyone.
In our latest Ask Us Anything session, Faire’s Sara Becker (Customer Marketing) and Eliza Worcester (Product Marketing) answer your top questions and provide quick tips on leveraging Faire Direct effectively.
We’ve pulled together the highlights:
What is Faire Direct?
“Faire Direct is Faire’s suite of order-taking tools that allow you to take orders from any retailer, anywhere. Retailers get all the benefits of shopping on Faire, and you won’t pay commission on orders you drive through your Faire Direct tools.” —Eliza Worcester, Product Marketing, Faire
“Faire Direct is Faire’s suite of order-taking tools that allow you to take orders from any retailer, anywhere. Retailers get all the benefits of shopping on Faire, and you won’t pay commission on orders you drive through your Faire Direct tools.” —Eliza Worcester, Product Marketing, Faire
“Faire Direct is Faire’s suite of order-taking tools that allow you to take orders from any retailer, anywhere. Retailers get all the benefits of shopping on Faire, and you won’t pay commission on orders you drive through your Faire Direct tools.” —Eliza Worcester, Product Marketing, Faire
Retailers enjoy these Faire Direct benefits:
- Net-60 payment terms
- Free returns on first orders
- Exclusive sign-up offers for new-to-Faire retailers
Do brands need to sign up or pay extra?
No—there are no additional fees or any additional sign-up required. You can start using Faire Direct tools right away, including our most recommended tool to drive sales: your ready-to-use wholesale website.
What are the key benefits of using Faire Direct?
Faire Direct is designed to deliver value on both sides:
- For brands: Flexible order taking, capture more sales, no commission
- For retailers: Trusted Faire benefits like net-60 terms, free returns, and promotions
- For both: A seamless ordering experience that builds stronger long-term relationships
Pro tip: Brands that embed Faire Direct on their websites see 50% more sales on Faire on average. Make sure your link is front and center to create a truly seamless ordering experience.
Pro tip: Brands that embed Faire Direct on their websites see 50% more sales on Faire on average. Make sure your link is front and center to create a truly seamless ordering experience.
Pro tip: Brands that embed Faire Direct on their websites see 50% more sales on Faire on average. Make sure your link is front and center to create a truly seamless ordering experience.
Can I safely share my Faire Direct link publicly? Will they see my wholesale prices?
Worried about exposing wholesale pricing to non-wholesale customers? No need. Wholesale pricing visibility is secure and visible only to logged-in retailers.
Sara explains:
“Even if you share your Faire Direct link publicly on your website, Instagram, or in emails, only logged-in retailers will see your wholesale pricing. Everyone else will just see MSRP.”
“Even if you share your Faire Direct link publicly on your website, Instagram, or in emails, only logged-in retailers will see your wholesale pricing. Everyone else will just see MSRP.”
“Even if you share your Faire Direct link publicly on your website, Instagram, or in emails, only logged-in retailers will see your wholesale pricing. Everyone else will just see MSRP.”
That means you can confidently promote your link across all channels without concern.
How can I leverage social media to grow wholesale sales?
“We’ve heard from a lot of brands that sharing their Faire Direct link on social media has been a really effective tool for growth.” —Eliza
Hear more about their specific strategy from her.
What Faire Direct strategies do brands see success with?
- Add your Faire Direct link to your brand website navigation or use the Faire widget on your wholesale tab.
- Share your link in email signatures, newsletters, and social profiles.
- Use Faire Direct assets to create QR codes for trade shows and events.
Encourage your sales team to use the Faire app to capture customers and orders on the go.
Still have questions?
Watch our full Ask Us Anything session to learn more about:
- Retailer experience with Faire Direct
- Using Faire Direct alongside sales reps
- Claiming your retailer relationships through Faire Direct
- Additional Faire Direct resources and support
Take the next step
Faire Direct helps you easily grow your wholesale business by offering any retailer, anywhere, a seamless ordering experience—at no commission for brands. Designed to simplify ordering for your customers, drive business, and increase brand shop visibility, Faire Direct is an essential in the Faire toolkit.
Log in to your brand portal today to start using Faire Direct—or watch the full Ask Us Anything session with Sara and Eliza for even more insights.
