Our wrapping paper roll is one continuous sheet (2.5 x 7 ft). Sealed in a poly bag with branded label. PLEASE NOTE: WRAPPING PAPER LENGTH HAS CHANGED FROM 10 to 7FT Wrapping paper is printed on demand and the rolls will ship separate from the rest of your order. It can take up to 2 weeks (4 during holiday) to ship your order. We suggest you order in multiples of 12 to maximize your shipping cost (i.e. doesn't need to be 12 per design. can be 6 of one design, 6 of another, 12 of another but equaling a number that is a multiple of 12) **Wrapping paper cannot be shipped outside of the United States. If you are outside the US and include wrapping paper in your order, we'll have to cancel those items. Made in the United States. A portion of proceeds are donated to support mental health research + awareness.