Catland: The Soft Power of Cat Culture in Japan by Sarah Archer An irresistible and colorful celebration of Japan’s thriving cat culture. In Japan, cats rule. And the country’s feline love affair is now a worldwide phenomenon. From cat cafés and Hello Kitty to the familiar sight of a maneki neko (“beckoning cat”) waving its paw from a shop window, cat lovers all over the world are more immersed in Japan’s cat culture than they may realize.