You can apply shoe polish with a cotton cloth, but you just won't achieve the same outstanding finish as you would if you used the FootFitter Signature Shoe Shine Dauber. This luxurious shoe polish applicator brush is made of 100% genuine horsehair bristles that easily reach the seams and perforations that a cotton cloth is just unable to reach. Shoes that feature Brogueing or are highly-structured especially require the ability that only a quality shoe shine dauber can provide. The FootFitter Signature Shoe Shine Dauber features a durable German beech wood handle with a clear coat finish for long-lasting resilience. A long, contoured body promotes a comfortable grip that keeps your favorite polish, cream, or wax from getting on your fingers. Do the job right, and do the job well with the FootFitter Signature Shoe Shine Dauber.