COCOCHOCO Original Brazilian Keratin Hair Treatment is an advanced process that provide your hair with healthy shiny and silky look. The application is based on Keratin which is the primary protein of skin, hair and nails. Keratin is a natural substance that gives your hair the ability to return to improves texture, condition and helps maintain hair's elasticity. COCOCHOCO Gold Brazilian Keratin Hair Treatment is a premium hair treatment whose advanced, keratin-based process will give your hair a smooth, straight, and glossy look. . COCOCHOCO Gold helps your hair revert back to its original healthy-looking state without the need to be conditioned continuously. Liquid 24k gold reduces static electricity in your hair and reduces hair water absorption, protecting it from humidity, salt water, and rain.