These protein powders are not about what they do have, but rather, what they DON'T have. No Sugar. No Chemicals. No Fillers. No "Natural Flavour" (aka more chemicals). No crap. Our unapologetic dedication to 2 simple ingredients - real Madagascan vanilla and a proprietary milk protein blend creates a deep, rich vanilla flavor, so good you would think you were drinking a milk shake - except with 87% protein! This powder blends beautifully with yogurt, smoothies, shakes, cookies, and even fun foods like protein pancakes. Healthy supplements without added sweeteners don't have to be filled with crap or taste like crap and this is a great example. Each bag contains 30 servings.