As a trusted brand for over 50 years, Vicco Vajradanti Toothpaste offers a scientifically proven formula that effectively cleans and protects your teeth. With its all-natural ingredients, this pack of 3 toothpaste tubes is gentle on your gums, leaving you with a natural, fresh feeling. This Vajradanti Paste is formulated with traditional Indian medicines. Vajradanti Paste is a perfect blend of 18 Ayurvedic herbs and barks, tested over generations. It has natural astringent, antiseptic, and analgesic properties. It Protects from all sorts of dental problems and is very helpfull for sensitive teeth. It fights with germs and bacterias to reduce tartar & plaque. All Vicco products are Vegan and Cruelty-free. It is cruelty-free and vegan too. Apart from all the benefits mentioned above, the Vicco Vajradanti paste contains multiple essential Ayurvedic herbs and barks. Every medicinal ingredient used in this paste plays a crucial role in the good health of your teeth and gums.