About (nkd)

(nkd) is a bold, inclusive, salon-born beauty brand which provides targeted aftercare for all forms of hair removal, including waxing, shaving & epilating. Our products are designed for use on intimate areas, but luxurious enough to use all over. The brand was born after more than 16 years of running award-winning waxing salons and hearing the same story from clients: post-hair removal skin was irritated, sore or bumpy, and no existing products on the market really helped — at least not without feeling too clinical, gendered or embarrassing. That’s where (nkd) comes in. Our UK-made, ingredient-led products are designed for everyone, combining natural antibacterial & anti-inflammatory ingredients like Tea Tree, Benzoin & Cucumber Extract with Hyaluronic Acid & Vitamin E to help soothe, hydrate and protect skin. All formulas are cruelty-free, made with skin-friendly ingredients, and infused with our signature Soothing Mint & Cucumber scent — fresh, cooling & gender-neutral. We care deeply about making hair removal aftercare feel good, look good and do good. Packaging is stylish, products are proudly unembarrassing, and our messaging is always inclusive & supportive. We’re not about gimmicks or stereotypes — just smart, effective skincare for soft, smooth, hair-free skin without the irritation. Stocking (nkd) means offering something missing from most shelves: a luxurious, functional range of post-hair removal products made for real people, real skin and real routines.Read their story