About Zello Functional Jelly

Zello makes Australia's first functional supplement jellies in ready-to-consume squeeze pouches. Not pills, not powders, not gummies - light, juicy jellies that taste good enough to look forward to and work hard enough to replace half the supplement shelf. Made in Brisbane in a TGA-licensed facility to pharmaceutical-grade standards, with majority Australian sourced ingredients. The 4 SKU range covers four need states: Energy, Endurance, Recovery, and Calm. We built Zello because we noticed the obvious problem nobody in supplements wants to talk about: people stop taking products they do not enjoy. The pill bottle gathers dust. The protein powder clumps. The sports gel gets tolerated once and never repurchased. So we started with taste and texture, then built the function around it. The colourful pouches stop people on the shelf, the jelly format surprises them, and the taste is what drives repurchase.Read their story