Fully family-owned company, it was founded in 1975. More than three decades later, it continues to rely on the same pillars on which it was built: to offer its customers the highest quality and the most rigorous control in its Smoked Paprika “La Chinata”. The name “La Chinata” comes from the people of the village (Malpartida de Plasencia) where the founder of the company, Florentino Oliva, was born. Currently “La Chinata” is a brand of recognized national and international prestige, exporting to more than 50 countries. Our Smoked Paprika is present in the best gourmet shops and in the kitchens of great chefs. You can openly trust a product made from start to finish in your homeland and subjected to numerous controls, from when the raw material is purchased from farmers until it reaches our customers. Our company, thanks to following the strictest processes in the production process, has obtained the IFS certificate.